If you think that you only need SEO to get traffic then you’re wrong. 7 out of 10 Americans use social media, and if your product or service isn’t integrated into social, you’re missing that huge audience. As a premier social media strategist, we’ll help you get your social front-and-center in the minds of your clients and prospects.
Businesses today are also taking advantage of social media for their targeted traffic. If you want people to engage with then social media can help create impact for your business. But you need a good strategy. It’s not just about posting content. You have to build a relationship if you want engagement.
Here are some strategies to keep in mind while creating your social media strategy:
Start by analyzing your use of social media. Which platform supports your goals? Which of them are worth your time? Where does your target market spend their time on? What do they want from you?
Once you’re done with the analysis, optimize each page to provide user experience. Update your profiles, bios and company info. Make sure that your profile images and usernames are consistent. Start by testing your content but avoid posting the same to each profile.
To have a successful social brand, you have to be consistent. Without consistency, you won’t get brand recognition. One of the best ways to gain followers and establish a brand identity for visitors to remember you is by maintaining consistency within your social media and website. This will really solidify the perception of your audience about you and your business.
80% of success is showing up
Engage with your audience on a daily basis and keep yourself on track by creating a schedule or content calendar. If you don’t have time and energy to do this every day, schedule your posts by batch at the beginning of each month. I personally use Hootsuite to schedule my posts.
Are you overwhelmed, don’t know where to start or don’t have time to do all these? Do you spend hours online but you’re not seeing results?
We can help!